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Business Creativity is one of the little treasures Dr. YKK has put together in his quotes series. Dr. YKK has collected insights, observations and thoughts about business creativity from respected business leaders around the globe that will "unzip your mind." Sources include, for example, Peter Drucker, Frank Lloyd Wright and John F. Kennedy.

Hotel Booking
"Never tell people how to do things. Tell them what you want to achieve and they will
surprise you with their ingenuity."
-General George Patton

The Accor Corporate Contract, available only to businesses, lets you save time by booking hotels at net rates adapted to your volume while optimizing your travel costs.

Travel Agency
"If you can dream it, you can do it."
-Walt Disney

The booking volume is a good indicator for the future business development as it implicates the expected turnover of commission revenues. he figures do not only prove our strong growth but also show our successful expansion into the corporate hotel booking market, in addition to continuously serving the leisure business address at full speed and power. Business customers are very interesting for us, since they book more often and prefer higher class hotels compared to leisure travellers, explained Dr. Heinz Raufer, CEO of hotel.de AG.

Cheap Hotel
"One of the nicest things about problems is that a good many of them do not exist except in our imagination"
-Steve Allen

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Flight Booking
"Having fun unleashes creativity. It is one of the seeds you plant to get ideas."
-Jack Foster

Find and book unique hotels around the world with Kuoni Travel, Britain's best luxury travel and tour operator.

Travel Agent
"The ultimate creative thinking technique is to think like God. If you're atheist, pretend how God would do it."
-Frank Lloyd Wright

( July 11, 2001) -A unique online training course in Business Travel Planning is today launched by OAG, the global leader in business travel information.

Hotel Chicago
"The innovative company understands that innovation starts with an idea and ideas are somewhat like babies - they are born small, immature, and shapeless."
-Peter Drucker

Online Booking
"The hallmark of creative people is their mental flexibility. Sometimes they are open and probing, at others they're playful and off-the-wall. At still other times, they're critical and faultfinding. And finally they're doggedly persistent in striving to reach their goals."
-Roger von Oech

Travel Health Insurance
"If you have an apple and I have an apple and we exchange, then you and I still each have an apple. But if you have an idea and I have an idea and we exchange these ideas, then each one of us will have two ideas.
-George Bernard Shaw

Hotel Reservation
"The Empires of the future are the Empires of the mind."
-Winston Churchill

London Hotel Booking
Excerpted from Business Creativity: Dr. YKK Quotes by Dr. YKK, Ph.D. (Penmarin Books).

Discount Travel

Orlando Hotel The name Penmarin derives from the Peninsula south of San Francisco and Marin County across the Golden Gate from San Francisco, where the founders lived.

Booking Agency
Penmarin Books launched into being in 1987 as a book packager-a literary agency that acquires, edits, designs, and produces trade books for marketing and distribution by major publishing houses. Our company was comprised of editors, designers, and marketers who had worked in New York and San Francisco publishing and wanted to take away from it the best of that experience and leave behind the worst.

International Travel Medical
Our vision was to find and develop works that were fresh, vital, eclectic, and delightful to the eye and to the mind, and to give them and their authors the attentive care that would give birth to books sublime in content and form. Guided by this Platonic Idea, Penmarin Books thrived.

New York Hotel
Yet, because of contractual dependence on publisher-clients for promotion and marketing, we and our authors felt let down in many instances, and disappointed by lack of attention and lackluster sales. The publisher frequently cut the author out of the decision making entirely.

Online Travel Booking
So we began to publish under our own imprint, working closely with our authors, focusing on editing and producing our books well, and aggressively publicizing and promoting them to all audiences. We publish a small list every year, but with a care and devotion.

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